This video discusses a common issue faced by Amazon sellers: listing hijacking. In this particular case, a seller named Nancy shares her frustration about unauthorized sellers offering inferior products under her listing, damaging her sales and brand reputation. Despite being the original manufacturer, Nancy's listing has been hijacked by competitors who undercut her prices, leading to poor reviews for products that are not hers. The video outlines steps to handle such situations, including purchasing the hijacker's product, documenting differences between the original and counterfeit items, and filing a "report abuse" case in Amazon Seller Central. By providing evidence, such as photos and comparisons, sellers can increase the likelihood of Amazon removing the unauthorized seller from the listing. Additionally, once the hijacker is removed, the seller can attempt to have the unfair one-star reviews removed.
The video emphasizes the importance of vigilance in protecting listings and encourages using monitoring tools to catch hijackers early. The process of reporting hijackers and bad reviews is time-consuming, but necessary for long-term success on Amazon.
Check out the video below for a step-by-step guide to tackling hijackers on your Amazon listing.